Fruits

FloraPulse provides real-time data on plant water needs

FloraPulse, an easy-to-install water sensor, provides accurate and low-cost water-sensing technology to farmers and researchers who want real-time data that will enable them to make quick, accurate decisions.  FloraPulse has developed a way to acquire... more »

Produce Pay adds transparency feature

ProducePay has a new feature that provides fresh produce marketers and retailers full transparency of produce shipments from the field to their final destination. In doing so, the solution ensures buyers of produce shipped from... more »

Sustainable pest management winegrape webinar focus

An upcoming webinar is deigned to inform winegrape growers about recent research on biological control in winegrapes. The WAVEx webinar is scheduled for March 21 from 12:30–1:30 p.m. Pacific Time. The event is sponsored by... more »

Apple holdings significantly increase

Fresh and processing apple inventories are reported higher early March this year than in the previous year, according to a March 11 report from the U.S. Apple Association. According to the USAppleTracker report, the total... more »

Q&A: Honeybee health in 2024

In the past 15 years, beekeepers have been losing up to 50% of colonies, and bee professionals have reported higher than expected colony losses during the fall and winter. Additionally, higher mite loads and slightly... more »

Berry marketer Somerfield Farms adds Brian Deese

Berry marketer Somerfield Farms, Wilmington, North Carolina, has hired Brian Deese as director of procurement and grower relations. Deese has an extensive background in the agricultural industry and brings a wealth of experience to his... more »

Wisconsin Cherry Board opens nominations for members

The Wisconsin Department of Agriculture, Trade and Consumer Protection (DATCP) is accepting nominations for two seats on the Wisconsin Cherry Board. DATCP is mailing nomination forms to eligible growers. Growers must sign, notarize and postmark... more »

Growers scrap vineyards as market dims

A once-in-a-generation downturn in the wine market is reshaping California’s grape growing regions as farmers tear out vines to rebalance supply with declining demand. Throughout this winter, bulldozers plowed through Lodi’s wine country, leveling vineyards... more »

Current Issue

On-farm AI: Water, farm, labor research guide decisions

Data collection tool expands farm management

Carmel Valley winegrapes: Parsonage Village Vineyard

IFTA Yakima Valley tour provides orchard insights

IFTA recognizes tree fruit honorees

Pennsylvania recognizes fruit industry professionals

Fresh Views 40 Under 40

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