Marketing
New Jersey peach growers focus on thinning to produce large fruit
Fruit thinning is a labor intensive practice for peach growers in New Jersey. It is an expensive practice done mostly by hand, but a necessary cost because it is so important to produce large fruit... more »
Mary Coppola Heslep joins Ten Acre Marketing as senior vice president
Grand Forks, Nebraska-based Ten Acre Marketing, a full-service agricultural marketing firm expanded its team, tapping fresh produce marketing veteran, Mary Coppola Heslep. Coppola Heslep joins Ten Acre Marketing as senior vice president, creative after leading... more »
National Agri-Marketing group announces top award winners
The National Agri-Marketing Association has announced its Association Leaders and Marketer of the Year honorees. Tim Hassinger is named the National Agri-Marketing Association (NAMA’s) AgriBusiness Leader of the Year, Chad Gregory is named Ag Association... more »
Georgia peach farm introduces free two-day shipping nationwide
Fresh Georgia peaches are closer than ever. This summer, Pearson Farm introduces free two-day delivery for all peach orders. June until early August, Pearson Farm ships farm-fresh Georgia peaches throughout most of the continental United... more »
Ontario apple growers mark Local Food Week
As Ontario marks Local Food Week, the province’s apple growers have been making sure locally grown apples are a top-of-mind food choice with consumers through support from the Hon. Ernie Hardeman and the Government of... more »
Evergreen Creations’ Spookley Farm Program marks 20th anniversary
Spookley the Square Pumpkin is turning 20 this fall and Evergreen Creations, an agritourism industry provider of farm-friendly “edutainment” content, is offering up some fun ways for farms and their visitors to be a key... more »
Brain health program urges consumers to ‘Grab a Boost of Blue and Walnuts, Too’
Brain Health Month has officially kicked off, and to generate consumer engagement and increase demand among new audiences, the United States Highbush Blueberry Council is teaming up with the California Walnut Board to launch a... more »
Victoria Wittenbach continues reign as 2021 Michigan Apple Queen
Victoria Wittenbach of Belding, Michigan, will serve as the 2021 Michigan Apple Queen. Sarah Rasch of Grand Rapids is first runner-up. They were crowned as Michigan Apple “royalty” in December 2019, however, the COVID-19 pandemic... more »
Current Issue
On-farm AI: Water, farm, labor research guide decisions
Data collection tool expands farm management
Carmel Valley winegrapes: Parsonage Village Vineyard
IFTA Yakima Valley tour provides orchard insights
IFTA recognizes tree fruit honorees
Pennsylvania recognizes fruit industry professionals
Fresh Views 40 Under 40
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