Apr 27, 2015GCCA and United Fresh partner to launch inaugural Global Cold Chain Expo
The Global Cold Chain Alliance (GCCA) and United Fresh Produce Association announced the inaugural Global Cold Chain Expo, to be held on June 21-23, 2016, at the McCormick Place in Chicago.
Corey Rosenbusch, president and CEO for GCCA and Tom Stenzel, president and CEO for United Fresh, jointly made the announcement during the IARW-WFLO Convention & Expo.
Co-located with FMI Connect, the International Floriculture Expo, and United Fresh, the Global Cold Chain Expo will attract more than 15,000 key decision makers from retail, foodservice, processing, production, distribution, logistics, and transportation. Attendees will represent frozen, refrigerated, ambient and fresh operations.
“Increasingly, the fresh produce industry is being challenged to compete with locally grown, short haul fruits and vegetables that are picked closer to ripeness”, said Stenzel. “We believe the only way we can enhance quality control in our supply chain is a deep dive into the cold chain and technologies that bring our growers, packers and wholesalers closer to the consumer”.
“The cold chain industry has evolved — the pallet-in, pallet-out storage business of yesterday has transformed into a total logistics solution”, stated Rosenbusch. “Today’s customers place a higher value and priority on total cold chain solutions, no matter which industry and anywhere in the world”.
For more information, visit GCCA’s website.
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