Apr 6, 2015
Riveridge Produce promotes, adds new staff

As part of its ongoing expansion plans, Riveridge Produce has added Kari Soldaat to its sales team as an account manager.

Soldaat, of Rockford, Michigan, holds a business administration degree with a major in food marketing from Western Michigan University. She has 17 years’ experience in sales and marketing for major consumer packaged goods companies.

Danny Rock has been promoted to production manager with Riveridge Land Co. Since 2008, Rock has worked in Riveridge’s accounting and finance department. His new role reflects Riveridge’s ongoing effort to cross-train its next-generation team.

Riveridge has promoted Dan Winowiecki to manager of accounting and finance. Since joining the team, he has made a significant impact on the business side of the enterprise. Winowiecki spent 32 years with the Michigan-based Cherry Growers Inc., before joining Riveridge in August 2014.

Riveridge Produce Marketing is a vertically integrated apple grower/packer shipper headquartered in Sparta, Michigan. The company typically sells more than one-third of Michigan’s fresh apple crop in up to 26 states and a dozen foreign countries.




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