Fruits

Washington tree fruit industry recognizes several leaders

The Washington State Tree Fruit Association (WSTFA) presented awards Nov. 9 during its virtual meeting. WSTFA chair Sean Gilbert presented the Silver Apple, Silver Pear and Distinguished Service awards. The Silver Apple Award was given... more »

Produce-based snack foods on the rise

Snacking on the go and replacing meals with snacks is a growing trend among young consumers who have health-conscious eyes on functionality with their food choices. According to statistics from the market research company IRI,... more »

Driscoll’s, Plenty research vertical farming for strawberries

Strawberry growers know about raised beds – but vertical farms are something else entirely. Berry industry heavyweight Driscoll’s and vertical farming innovator Plenty in October announced a collaboration on strawberries – marrying Driscoll’s proprietary genetics... more »

Query: Blueberry imports’ impact

U.S. blueberry growers, importers and purchasers – as well as foreign growers and exporters – on Nov. 16 turned in questionnaires that will play an important role in an investigation into the international trade of... more »

Coordinated marketing fuels record SweeTango apple sales

A coordinated strategy of aggressive retail push and consumer pull activities has already driven sales of 2020-crop SweeTango apples to the top of the charts this season, growers of the managed variety report. And given... more »

Blind Renaissance gets Summit Creative Award for work with Washington tree fruit

Wenatchee, Washington-based Blind Renaissance has won gold in the worldwide Summit Creative Awards in the non-profit website category. Last summer, their work with the Washington Tree Fruit Research Committee to design and develop a new... more »

USApple: 2021 Young Apple Leader applications now open

The U.S. Apple Association (USApple) today launched its application process for the 2021 Young Apple Leader (YAL) class. Interested applicants have until Dec. 31, 2020 to submit their applications. The mission of the YAL program... more »

Firman Pollen adds Donny Leadon in sales and business development

Yakima,Washington-based Firman Pollen, an industry leader in supplying supplemental pollen since 1933, has hired Donny Leadon in sales and business development. “Donny is an outstanding addition to the team and brings a wealth of knowledge... more »


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