Marketing

Ambrosia and Honeycrisp lead top 10 sales dollars

According to Robb Myers, vice president of sales for CMI, the data shows that consumers continue to look for highly flavored apples like Ambrosia.“It’s pretty impressive when you consider that in the top 10 selling... more »

BREAKING: Northwest Michigan assesses storm impact

Agricultural businesses were busy assessing storm damage Aug. 3 to orchards and packinghouses following strong thunderstorms overnight in the Grand Traverse region of northwestern Michigan.Tom Berg, director of marketing for the Shoreline Fruit cooperative of... more »

New York Apple Growers unveils new organization name

After their recent launch of the SnapDragon and RubyFrost apple varieties, New York Apple Growers (NYAG) has changed its name to Crunch Time Apple Growers. The organization is comprised of 145 grower members who are... more »

Fruit Crop Guesstimate shows winter’s impact

Coming off back-to-back winters that challenged Michigan growers, industry leaders gathered June 24 to guess the size of 2015’s fruit crops. “We’ve experienced two harsh winters in a row and we’re also continuing to experience... more »

Marketing order approval could boost cranberry promotion

In light of considerable market turmoil in the U.S. cranberry industry in recent years, Michelle Hogan was a bit surprised when growers recently approved the continuance of the industry’s federal marketing order. Hogan, newly appointed... more »

USDA broadens crop insurance options for fruit producers

The U.S. Department of Agriculture (USDA) announced the expansion of crop insurance to provide additional options for fruit and nut producers. The Supplemental Coverage Option (SCO) and the Actual Production History (APH) Yield Exclusion are... more »

Jolene Brown to keynote farm marketing program at Great Lakes EXPO

Jolene Brown will make the keynote presentation for the farm marketing program at the 2015 Great Lakes Fruit, Vegetable and Farm Market EXPO, to be held Dec. 8-10 in Grand Rapids, Michigan.Brown is a farmer,... more »

Florida Citrus Commission appoints interim executive director

The Florida Citrus Commission unanimously appointed Shannon Shepp as interim executive director of the Florida Department of Citrus.Shepp has served as the Department’s deputy executive director since August 2013, where she has been responsible for... more »

Current Issue

Sustainability takes many forms

Boyer Orchards goes from side business to award winner in three generations

ITC: No harm seen from blueberry imports

Growers quickly see benefits of drip irrigation

Riverdance Farms finds success with farm-visiting crowd

Errotabere Ranches leads on Western challenges

New Minnesota apple triumps over scab disease

Researchers ponder presence of cranberry false blossom

Carbon farming payments possible with soil-building

Create efficiencies for filling online customer orders

Notes from the Farm column: Pipe layers spur ideas for installing irrigation lines

National Council of Agricultural Employers column: Wage increases naturally lead to job loss – ag included

see all current issue »

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