Marketing
USApple Kicks Off 2019-20 Apples4Ed school grant program
The U.S. Apple Association has launched its 2019-20 Apples4Ed initiative – a grant program that supports healthy snacking initiatives in public schools across the United States. USApple will fund five $4,000 healthy snacking initiatives on... more »
Virginia First Lady Northam, Ag Secretary Ring celebrate Virginia’s apple harvest
Virginia First Lady Pamela Northam and Virginia Secretary of Agriculture and Forestry Bettina Ring visited Marker-Miller Orchards Farm Market and Bakery and Glaize Apples in Winchester on Sept. 26 to celebrate National Apple Month and... more »
Michigan apples meet runners at the finish line
Marathon runners will receive Michigan apples at the finish line of the Bank of America Chicago Marathon for the third year. The Michigan Apple Committee (MAC) is a sponsor of the marathon, which takes place... more »
Gov. Whitmer proclaims October as Michigan Agritourism Month
Gov. Gretchen Whitmer has proclaimed October as Michigan Agritourism Month. As a part of the month-long celebration and to recognize the economic and social benefits of agritourism to our state’s farms and communities, Michigan Department... more »
California Giant Foundation gears up for annual Tour de Fresh ride
The sixth annual Tour de Fresh ride, presented by the California Giant Foundation, is set to commence in a matter of days and there is still an opportunity to support the cause ahead of PMA... more »
Apples lead the way in total US fruit consumption
In 2017, 113.8 pounds of fresh and processed fruit per person were available for U.S. consumption after adjusting for losses, according to USDA Economic Research Services's (ERS) loss-adjusted food availability data. This data series takes... more »
$1M given for Michigan farm market nutrition program
Michigan House and Senate approved $1 million for the healthy food incentive program Double Up Food Bucks in the state 2020 budget that Gov. Whitmer recently signed – providing more dollars for needy families to... more »
Opal Apples signs on dietitian, author Cynthia Sass
Opal Apples, marketed as “the only naturally non-browning, non-GMO apples in the U.S.,” now have a brand ambassador in dietician and author Cynthia Sass. Through a partnership... more »