Marketing
Analyst: Apples remain a winner in shifting food paradigm
Food retail is being disrupted and the definition of convenience is shifting, according to a leading food analyst who spoke Aug. 23 at the U.S. Apple Association’s 2018 Crop Outlook and Marketing Conference in Chicago.... more »
NAMA names professional development award winners for 2018
The National Agri-Marketing Association (NAMA) is pleased to announce the winners of the 2018 Professional Development Awards of Excellence. Each year, NAMA recognizes industry leaders at the very top of their respective fields. These prestigious... more »
Rockit sets pace in global snack market
Rockit apples are the world’s first snack-sized apple; naturally developed in New Zealand and grown in Hawke’s Bay. All indications are there is nothing miniature about the apple’s profit potential. The International Tree Fruit Association’s... more »
Truck driver shortage, new regulations challenges for growers
A nationwide shortage of truck drivers and shifting federal rules add obstacles to the task of shipping fresh plants and product. Difficulty hiring and retaining drivers, federally-mandated electronic logging devices and hours of service in... more »
New tariffs to cost U.S. nut and fruit industries over $3B
The ongoing international trade turmoil between the U.S. and other countries has prompted import tariffs on many U.S. agricultural commodities in important export markets, which could hurt U.S. farmers. A new report released by the... more »
Interfresh to market Driediger Farms’ blueberries
Fruit and vegetable marketing firm Interfresh recently announced the company has started marketing Driediger Farms’ blueberries. Driediger Farms, based in Langley, British... more »
University of Minnesota plant breeders introduce First Kiss Apple
The wait is over. This fall, Minnesotans will be able to get their first taste of the newest apple developed by apple breeding team at the University of Minnesota (UMN). First Kiss apples, produced by Minnesota orchards,... more »
Raspberries show promise in reducing risk of heart disease
A new study, conducted by researchers at Kings College London, in collaboration with German and Spanish scientists, shows that consuming raspberries may cut the risk of heart disease by 15 percent by improving circulation and... more »
Current Issue
On-farm AI: Water, farm, labor research guide decisions
Data collection tool expands farm management
Carmel Valley winegrapes: Parsonage Village Vineyard
IFTA Yakima Valley tour provides orchard insights
IFTA recognizes tree fruit honorees
Pennsylvania recognizes fruit industry professionals
Fresh Views 40 Under 40
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