Marketing

Wish Farms promotes a virtual farm tour experience

Plant City, Florida-based Wish Farms, international year-round berry marketer, is looking to take the consumer experience to new heights this fall. Attendees at the Produce Marketing Association’s Fresh Summit Expo this October will have the... more »

Govenor Snyder proclaims October Michigan Apple Month

Gov. Rick Snyder has once again declared October Michigan Apple Month recognizing the importance of the Michigan apple industry. Michigan Apple growers dedicate their time to operate 825 family-run farms with over 11.3 million apple... more »

USApple kicks off 2018-19 Apples4Ed School Grant Program

The U.S. Apple Association on Oct. 1 launched its 2018-19 Apples4Ed initiative – a grant program that supports healthy snacking initiatives in public schools across the United States. USApple will fund five $4,000 healthy snacking... more »

New staff member joins Michigan Apple Committee

The Michigan Apple Committee welcomed Marty Head as the new regional manager covering the southern region of the United States. Head replaces Cam Harrington, who will retire once the staff transition is complete. [caption id=""... more »

Produce buyers sanctioned for PACA violations

The USDA recently named three produce businesses in three states it is sanctioning for failure to pay reparation awards issued under the Perishable Agricultural Commodities Act (PACA). The following businesses and individuals are currently restricted... more »

United Fresh names keynote speaker for BrandStorm

United Fresh recently named Kara Goldin, Founder and CEO of hint, a San Francisco-based healthy lifestyle company, as keynote speaker for the fourth annual BrandStorm on February 21, 2019, in San Francisco. The event, hosted... more »

National consortium wants Canada to have a bigger bite of apple market

A group of Canadian apple researchers, growers and marketers have joined forces to give one of Canada’s oldest and most famous fruit crops some new crunch in the marketplace. Members of the National Apple Breeding... more »

Michigan agriculture director continues China trade missions

Michigan Department of Agriculture and Rural Development Director Gordon Wenk will continue the department’s work with Michigan businesses when he leads a trade mission to Beijing, Shanghai, and Guangzhou, China, September 17-21, 2018. This mission... more »

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