Marketing

Del Monte VP to keynote United FreshMKT conference

A Del Monte Fresh Produce Senior Vice President, Emanuel Lazopoulos, will highlight innovation as keynote speaker at this year’s United FreshMKT Conference. Hundreds of retail, produce and fresh foods... more »

California Farm Bureau, CPMA express support for NAFTA

At a recent trade panel discussion hosted by the Canadian consulate, both the California Farm Bureau Federation (CFBF) and the Canadian Produce Marketing Association (CPMA) reiterated their support for NAFTA and emphasized the importance of... more »

Michigan’s Black Star Farms vineyard celebrates 20th anniversary

This summer, Black Star Farms will celebrate its 20th Anniversary and invite the public to join the festivities. The week-long celebration is scheduled for July 23-July 28, 2018, at the 160-acre winery estate a 15-minute... more »

TOMRA Food to organize Farm-to-Fork working groups

TOMRA Food is forming cross-industry working groups to accelerate development of digital standards for the food industry, with the first meetings to be held in Q4, 2018. "Thousands of TOMRA Food sorters around the world... more »

Organic fresh produce a $5 billion industry in 2017

Sales of organic fresh produce items reached almost $5 billion in 2017, an 8 percent increase from the previous year, according to data released by the Organic Produce Network (OPN) and data analysis firm Nielsen.... more »

Amazon starts grocery delivery from Whole Foods Market

Amazon and Whole Foods Market Feb. 7 announced the introduction of free two-hour delivery of natural and organic products from Whole Foods Market through Prime Now, with plans to expand across the U.S. in 2018.... more »

USDA launches ‘MARS,’ a new digital platform for market reporting

The U.S. Department of Agriculture’s (USDA) Agricultural Marketing Service (AMS) today announced the launch of a new electronic data platform to deliver market price information to the commodities industry. The new web-based platform, Market Analysis... more »

Southwest Michigan Hort Days features marketing session

These days, being a produce farmer involves much more than growing food. For farms that directly market fruits and vegetables to customers, marketing is an ever-present and often time-consuming task that requires creative thinking and... more »