Marketing
Forecast: U.S. apple crop holds steady in 2016
The U.S. Apple Association has estimated the size of the 2016 U.S. apple crop: 245.9 million bushels. If it holds, the crop will be 3 percent bigger than last year’s and 3 percent bigger than... more »
Ontario berry grower assocations consider merger
Ontario’s two berry grower organizations are proposing a merger to create one new organization. Ontario Berry Growers’ Association (OBGA) and the Ontario Highbush Blueberry Growers’ Association have received agreement from the Ontario Farm Products Marketing... more »
Blueberry industry to continue research, promotion order
Highbush blueberry producers and importers have voted to continue the Blueberry Promotion, Research and Information Order. In a referendum held from July 5 to July 28, 74 percent of the producers and importers voting, and... more »
Teenagers line up to work at century-old farm
Adapting to change has been part of Krupp Farms’ growth and improvement over the past 100 years. This year marks not only the Comstock Park, Michigan, farm’s 100th anniversary, but also Paul Krupp and wife... more »
Farmers markets, farms use Pokemon Go to draw customers
Farmers markets and farm marketers are tapping into the Pokemon Go phenomenon to attract visitors and customers. The app has reached more than 30 million downloads in the U.S., and as many as 25 million... more »
Skelly’s Farm Market adapts smoothly to retail agriculture
A traditional Midwestern farm that raised 350 acres of field crops and milked 50 cows a day has successfully converted to a small vegetable growing and farm market business over the past 26 years. Skelly’s... more »
Kevin Folta to keynote Great Lakes EXPO farm marketing program
Kevin Folta will make the keynote presentation for the farm marketing program at the 2016 Great Lakes Fruit, Vegetable and Farm Market EXPO. This year’s EXPO will be held Dec. 6-8 in Grand Rapids, Michigan.... more »
Western Growers unveils new headquarters
Western Growers unveiled its new headquarters in a private ribbon-cutting ceremony, welcoming members of the Western Growers Board of Directors, spouses and special guests to the company’s new home at 15525 Sand Canyon in Irvine,... more »
Current Issue
On-farm AI: Water, farm, labor research guide decisions
Data collection tool expands farm management
Carmel Valley winegrapes: Parsonage Village Vineyard
IFTA Yakima Valley tour provides orchard insights
IFTA recognizes tree fruit honorees
Pennsylvania recognizes fruit industry professionals
Fresh Views 40 Under 40
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