Mar 14, 2018Stockton changes name to STK, reflecting bio-ag focus
Israel-based bio-ag technology firm Stockton is changing its company name. The new name, STK, reflects the company’s transition from its legacy business in generic agrochemicals to its current emphasis in bio-ag technology and botanical-based solutions, including its flagship product Timorex Gold biofungicide.
STK will be comprised of two distinct business units. STK Bio-Ag will serve global agriculture markets, offering botanical-based and “hybrid” solutions for crop protection. STK Aqua will serve the fish and shrimp farming industry globally, offering biological solutions exclusively.
With the new name comes an updated logo which maintains the company’s orange trade dress while adding a new bio-ag technology descriptor.
On the announcement of the company name change, CEO Guy Elitzur said, “The new STK name comes after a yearlong rebranding process. STK represents a short, smart and memorable name, which maintains a bridge to the company’s heritage, and reflects our focus and commitment to bio-ag technology for the future of sustainable agriculture and aquaculture.”
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