United Fresh releases recall resource guide

The United Fresh Produce Association has published the Recall Resource Guide to help the produce industry prepare for potential recall events as part of the association’s Recall Ready suite of services. The new resource provides a general overview and outline; the basic components of a recall plan and response processes; how a recall plan differs from a food safety plan and traceability; and also offers additional recall-related resources.

This publication, developed at the request of the United Fresh Produce Association’s Fresh-Cut Processor Board, is free for download for both members and non-members of United Fresh.

Jennifer McEntire, United Fresh vice president of food safety & technology, designed the resource guide with Amy Philpott, vice president, crisis services for Watson Green, LLC.

The United Fresh Recall Ready Program consists of exclusive education and training services. This initiative is a partnership between United Fresh and the legal and communications experts at OFW Law and Watson Green, LLC. Program participants learn how to execute a recall to protect public health, comply with all government requirements and minimize the impact on their business.

To complement the new Recall Resource Guide, United Fresh has developed the Recall Ready Workshop, taking place April 10-11, in Orlando, Florida. This one-and-a-half day hands-on workshop will help teach the fundamentals of a product recall and test attendees in a real-to-life crisis simulation. Hear directly from the FDA, as well as a regulatory attorney, microbiologist and crisis communications experts on the essential elements that should be included in a recall plan and more.

For more information on the Recall Resource Guide, Recall Ready Workshop or other program services, visit www.unitedfresh.org/recall-ready-program or email Jennifer McEntire at jmcentire@unitedfresh.org or call 202-303-3419.