Driscoll’s

Picnic basket-shaped vehicle latest effort in Driscoll’s #BerryTogether campaign

Driscoll’s national #BerryTogether campaign is looming large. A larger-than-life 3D picnic basket on wheels will soon be rolling through local communities and neighborhoods to share the berry joy and deliver delicious berry treats. This campaign... more »

Creative fruit, machinery, marketing drive Driscoll’s

Build a better mousetrap, the old saying goes, and the world will beat a path to your door. Research and development aren’t always common investments in commodity markets. But the Driscoll’s motto is “only the... more »

Driscoll’s calls #BerryTogether campaign an emotional success

Berry giant Driscoll’s is calling its national #BerryTogether campaign a success in creating a more emotional connection with consumers. The program launched in July 2017 with an announcement of the top 10 berry-loving metropolitan areas... more »

Bjorn promoted to president of Driscoll’s of the Americas

Driscoll’s, a distributor of fresh berries, has promoted Soren Bjorn to president, Driscoll’s of the Americas, effective immediately. Bjorn previously served as executive vice president, Driscoll’s of the Americas, a role he assumed in 2013 when... more »

Current Issue

Crunch Time Apple Growers expand retail outlets, growing acres for club apples

USApple: 244M bushels, down 5.7%

FGN 60th anniversary: Mechanical strawberry harvest got Michigan boost

Michigan Pomesters honor research technologist

A Q&A with Anna Wallis of Michigan State University

West Central Michigan’s new research station open

‘Genius Bar’ stage, return of social hour at 2021 Great Lakes EXPO

Biological industry maturing after decades of change

National Council of Agricultural Employers column: A show of hands outlines US farm labor trends

Notes from the Farm column: Machine maintenance proceeds amid world’s woes

see all current issue »

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