May 18, 2021Bee Vectoring Technologies adds new territory manager in California
Bee Vectoring Technologies International Inc. announced May 18 that Michael Emrick has joined the company as territory manager for California. Emrick brings extensive agricultural experience and important crop and pest control certifications, which position him well to lead BVT’s commercialization and sales growth in California.
“California is the single largest agriculture market in the US and BVT has made significant progress in accessing this important market by obtaining regulatory approval and conducting initial trials with strawberry, caneberry, blueberry and almond growers over the last five months,” Ashish Malik, CEO of BVT, said in a news release. “The addition of Michael Emrick to our team, as a dedicated sales professional, is a significant step forward in pursuing the enormous opportunity that California represents that will further accelerate our revenue growth in this market.”
Emrick has 20 years of agriculture industry experience and is a licensed agriculture pest control advisor (PCA) with the California Department of Pesticide Regulation (DPR) and a certified crop advisor (CCA) with the American Society of Agronomy (ASA).
He started his career in Arizona, where his family has deep roots in farming, and has been working with California growers for the last five years. Based in Fresno in the heart of California’s Central Valley, including the almond-growing region and a short drive away from major strawberry and caneberry growers, Emrick is well-situated to serve BVT’s target markets in the state.