Marketing

California farmers’ markets seeing uneven recovery

Farmers' markets have long drawn thousands of shoppers during peak summer season for many crops. But growers say the pandemic upset that trend and its impacts linger, even as markets ease COVID-19 restrictions and try... more »

Arctic Apples introducing new product options at PMA Foodservice

Summerland, British, Columbia-based Okanagan Specialty Fruits, developer and grower behind the Arctic apple, will be showcasing their newest product at the PMA Foodservice exhibition July 21-22 in Monterey, California. In addition to their 40 oz.... more »

New Jersey ag department highlights Jersey Fresh blueberries  

The New Jersey Department of Agriculture on July 14 highlighted the month as National Blueberry Month with a visit to Mento Farms in Atlantic County. New Jersey Department of Agriculture (NJDA) Secretary Douglas Fisher along... more »

Sales remain ahead in first half of 2021 for US fresh produce

The first half of 2021 is on the books and 210 Analytics, IRI and the Produce Marketing Association partnered to understand how fresh produce performed relative to 2020 and 2019. The first half of 2021... more »

Organic fresh produce sales, volume continue to show year-over-year growth

Total organic fresh produce sales for the second quarter of 2021 saw a continuation of year-over-year growth, increasing by 4% from the same period last year and nearing $2.3 billion for the quarter, according to... more »

Sweet Grown initiative connects Alabama farmers to local groceries

Sweet Grown Alabama has launched an effort to help the state’s farmers sell more produce in local grocery stores. The nonprofit foundation, which promotes Alabama’s farming industry, is working with the U.S. Department of Agriculture, the Alabama... more »

Successful first year reported for Washington apples license plates

Washington apples specialty license plates had an impressive first year of sales with 747 purchased as of June 30. $28 from each plate benefits college-bound students through the Washington Apple Education Foundation. The foundation is... more »

Albertson’s co-chairman Jim Donald headlines OPS keynote presentations

Jim Donald, Albertson’s co-chairman, will be a featured keynote presenter at the fifth annual Organic Produce Summit (OPS), joining retail industry veteran Kevin Coupe for a provocative and engaging conversation about the future of the... more »

Current Issue

Michigan cherry grower sees large crop in tough year

Tree fruit industry acceleration takes hold

Nematode ‘ranching workshop’ helps cranberry growers

Jonjak is Wisconsin’s first cranberry outreach specialist

SWD tools key drivers behind MSU lab upgrades

Michigan growers eye value-added, food processing

Ouedemans leads blueberry, cranberry research in New Jersey

Farm Market column: Consider pros and cons of selling at farmers’ markets

Notes from the Farm column: Balky machinery, lost community links and family loss

National Council of Agricultural Employers column: Normalcy elusive as farm operations press on

see all current issue »

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