Marketing
Superfresh Growers: US apple sales volume up 22.3% in March
Americans are stocking up on apples as they contend with the COVID-19 crisis, especially Gala, Honeycrisp, Fuji and Granny Smith. Consumers are favoring packaged apples, which jumped up 34% in volume in the last four... more »
How to operate a strawberry U-pick during the COVID-19 pandemic
North Carolina Gov. Roy Cooper has issued a stay-at-home order, which went into effect on Mar 30. COVID-19 has rapidly changed the individual freedoms that many of us took for granted, to ensure the greater... more »
Some tips on continuing produce sales with COVID-19
Demand for fresh local produce and other farm products is on the increase. Currently, for growers that sell directly to the public, COVID-19 presents some challenges to meet that demand. Farmers' markets in Delaware are... more »
Shark Tank appearance pays off for Vermont farmer Katey Evans
Delaware farmer Katey Evans landed a sweet deal on ABC’s “Shark Tank.” Evans pitched a full line of super premium ice cream, dairy-free, gluten-free, and fat-free... more »
Ranier Fruit, with T&G Global, donate apples to local schools amid quarantine
In light of national, state and local quarantines related to the coronavirus, Selah, Washingotn-based Rainier Fruit and marketing partner T&G Global have donated more than 12,000 apples and 26,000 plastic bags to the Selah School... more »
Berry People expands to support steady growth
Berry People, a year-round, full-line shipper of branded organic and conventional strawberries, raspberries, blueberries, blackberries, and avocados has created new positions within its organization, added team members, and moved operations to a larger central California... more »
Interim guidelines released for operation of farmers’ markets in New York state
The New York State Department of Agriculture and Markets on March 31 released the following Interim Guidelines for the Operation of Farmers' Markets. This guidance is provided for farmers’ market operators and vendors in response... more »
North Carolina strawberry growers adapt operations to COVID-19 restrictions
North Carolina’s strawberry season kicked off around the same time the first case of COVID-19 was diagnosed in the state. Now, local strawberry growers, who rely heavily on pick-your-own operations, are adapting to find new... more »
