Aug 26, 2024

Ecorobotix names Cameron Holbrook new CEO

Cameron Holbrook has joined spraying tech provider Ecorobotix Inc. as its new CEO of the North America business sector.

Holbrook’s experience includes leadership roles at Nutrien, John Deere and Amazon.

“Given Cameron’s vast experiences in the agricultural industry, we are fully confident in his ability to advance the business in North America while providing our customers with high value solutions.” Dominique Mégret, CEO of Ecorobotix, said in a news release.

Holbrook’s experience includes leading Amazon’s AgTech vertical, developing Cargill’s digital team, and spearheading Nutrien’s international e-commerce growth. Additionally, Holbrook has held various technology, sprayer manufacturing and global roles at John Deere.

“Joining Ecorobotix at such a pivotal time is a tremendous honor. I look forward to working with this talented team to further drive innovation and growth in precision agriculture, especially here in North America,” Holbrook said in the release.

Based in Yverdon-les-Bains, Switzerland, Ecorobotix provides AI-powered precision spraying for vegetable crops, meadows and Lawns.  For more information, visit ecorobotix.com.