Mar 14, 2023National Farmworker Awareness Week to honor farmworkers
Equitable Food Initiative (EFI) is celebrating National Farmworker Awareness Week by encouraging everyone in the agricultural supply chain, including government entities and consumers, to share messages of appreciation for farmworkers.
EFI, the workforce development and certification organization that partners with growers, farmworkers, retailers and consumer advocacy groups, has provided industry resources for the past several years to help call attention to the men and women who work hard to ensure Americans have access to fresh and nutritious food every day, according to a news release.
“National Farmworker Awareness Week is a call to action for communities to help raise awareness of the more than 2.5 million essential workers that plant, raise, grow, handle, harvest, pack and ship the food we consume,” EFI officials said in the release. “It emphasizes the important and #AlwaysEssential contributions they make to the food supply chain.”
EFI is encouraging agricultural industry members and consumers alike to speak as one voice and amplify the message that farmworkers are #AlwaysEssential by:
- Sharing the communications toolkit and information across the agricultural industry.
- Creating unique content or videos for social media highlighting Farmworker Awareness Week and using the #AlwaysEssential and #FarmworkerAwareness hashtags.
- Providing “live” content for social media channels featuring farmworker interviews that detail their jobs, safety precautions they take, and the skills and knowledge they bring to their work.
- Asking state governors or political officials to draft a proclamation supporting National Farmworker Awareness Week.
- Hosting events in celebration of farmworkers.
- Contacting local media and asking them to share information about the role of agriculture and farmworkers in local economies during Farmworker Awareness Week.
- Providing thank-you messages to farmworkers everywhere.
Agricultural and food industry members can join EFI in promoting National Farmworker Awareness Week by accessing the communications toolkit, which includes ready-to-use graphics, logos, hashtags and messages.
Participants are encouraged to create their own graphics from the easily customizable templates, as well as promote their organization, business or industry and tell their unique story. The kit also includes a new coloring page for children that serves as a thank-you note to farmworkers.