Apr 30, 2021

Nichino America adds Brent Byers for strategic planning, business development

Effective May 1, Brent Byers will assume the position of senior manager of strategic planning and business development.  He will manage the strategic planning process and will be responsible for the licensing businesses for Nichino America.  This role supports efforts throughout the U.S., Canada and Mexico.

In this role, Byers will coordinate the ongoing development of the strategic plan for the company and third-party relationships for both in-licensing and out-licensing opportunities. “Brent’s varied background in sales, marketing, and logistics in the crop protection sector will bring tremendous value to our licensing and planning initiatives,” Dustin Simmons, director of strategic planning and business development for Nichino America, said in a news release.

Byers joined Nichino America in 2019 as regional sales manager responsible for the direction and coordination of the U.S. eastern sales team. In this role, he successfully managed the implementation and execution of the team’s sales plan and led the channel development strategy for key account customer activity and distribution partners in the east region.

Byers comes from a diverse background in global agriculture.  He holds a bachelor’s degree in Agricultural Economics from North Carolina State University and a Master’s of Global Management from Thunderbird School of Global Management. During his career, Byers has worked in marketing, sales, procurement, and production management within the agrochemical industry; international commodities trade; and fresh produce farming operations.  He is also an accomplished entrepreneur in the U.S. and Northern Latin America and is fluent in Spanish.

Nichino America Inc. offers several crop protection products known for their targeted performance, flexibility and ease of application, and fit with today’s environment. Among the company’s products are Applaud, Apta, Bexar, Bexar CA, Centaur, Courier, FujiMite, Miteus, Portal, PQZ, and Torac insecticides; ET, ETX, Strada, Strada Pro, Strada XT2, and Venue herbicides; and Artisan, Convoy, Elegia, Gatten, Gatten CA, Moncut, Moncoat MZ, and Umbra fungicides.