Sep 19, 2023

Profile Horticulture expands controlled release fertilizer distribution

Profile Products LLC has received national distribution rights for Nutricote controlled release fertilizer (CRF) in all 50 U.S. states.

Nutricote is Profile’s flagship nutritional product line and is widely considered a quality NPK homogeneous coated fertilizers in the world, according to a news release.

Prior to the territory expansion, Nutricote was available through Profile in 10 southern states and select eastern markets. Profile recently reached an agreement with product manufacturer JCAM AGRI. CO. Ltd. to market and sell the full line of Nutricote CRFs across the entire U.S.

“This national distribution opportunity is groundbreaking for Profile, allowing us to greatly expand our customer base and provide best in class products to each and every state,” Brian Patterson, Profile’s vice president of nutritional solutions, said in the release.

Nutricote CRF has a predictable release curve proven to consistently deliver essential nutrients to crops during their entire growth cycle. The product line became part of Profile Horticulture’s offerings late in 2021 with the acquisition of Florikan, a leading manufacturer and distributor of controlled release fertilizer to high-value ornamental horticulture, agriculture, golf, turf and professional landscape markets. Through the market expansion, all U.S.-based customers now have access to the CRF product line, according to the release.

“When we acquired Florikan, we saw great potential to expand our presence in the horticulture industry and to provide more opportunities and better efficiencies for our partners,” Wes Martin, Profile’s vice president of horticulture, said in the release. “This territory growth rewards Profile’s success in marketing Nutricote in the southeast U.S. for the last 40 years and is the next step in our evolution to be the go-to experts for horticulture distributors, ornamental growers and soil blending partners across the nation.”

Based in Buffalo Grove, Illinois, Profile Products is a leading developer and manufacturer of engineered specialty agriscience materials that promote environmental sustainability while delivering superior performance for horticulture, erosion control, sports turf and other specialty applications. Profile works to help customers establish sustainable green space through water and soil management and plant establishment.