First Michigan Agritourism Summit scheduled
Michigan Agritourism Summit, tourism, MSU Extension, Michigan State University,
The event, scheduled for May 7-8 in Traverse City, Michigan, will be hosted by Michigan State University Extension and its partners.
The summit’s goal is to harness the economic potential of agritourism while fostering collaboration and addressing challenges within the industry, according to a news release.
Agriculture and tourism are vital components of Michigan’s economy, generating $105 billion and $3.1 billion, respectively. Recognizing the symbiotic relationship between these sectors, organizers seek to explore opportunities for farmers and local communities to leverage agritourism for sustainable economic development.
PRE-SUMMIT FARM TOUR
On May 7, a pre-summit farm tour will offer an immersive experience, with visits scheduled for multiple agritourism operations in Grand Traverse and Leelanau counties. Attendees will have the opportunity to explore renowned establishments such as Jacobs Farm, Leelanau Cheese, 9 Bean Rows Farmstead, Tandem Ciders and Farm Club, while sampling local culinary delights.AGRITOURISM SUMMIT
The summit will convene at the Hagerty Center on May 8. The agenda includes discussions on the economics of farming, regulatory considerations and strategies for fostering collaboration among stakeholders. Notable speakers will share insights on navigating the regulatory landscape and overcoming barriers to success in agritourism.The summit is tailored to farmers, agritourism operators, elected officials and stakeholders involved in the agrifood system.
The event is made possible through sponsors including MSU Extension, Traverse City Tourism, Northwestern Michigan College and Michigan Farm Bureau, among others.