Category: Marketing
Eric Patrick tapped to head WSFC, strengthen northwest cherry and pear brands
The Washington State Fruit Commission has named its next leader. Learn more about his background as he takes office on March 2.
Farm Market & Agritourism: finding and keeping your CSA members
Learn strategies from one expert on how to bring in and retain farm market CSA customers to help grow farm profits.
Michigan Agritourism Convention marks 20th anniversary with education, farm tours
Michigan’s 20th Agritourism Convention in Frankenmuth will feature farm tours, workshops and expert speakers. Get details on the event now.
Take FGN’s 2026 Farm Market Pricing Survey
Fruit Growers News is collecting pricing data for fruits, vegetables, baked goods and more. Take the 2026 Farm Market Pricing Survey now!
Strategies to attract today’s farm market shoppers
Learn practical strategies that can help you understand your farm market customers and what they will buy before you grow.
Agritourism, organic and tech: 6 key themes from the 2025 Great Lakes EXPO
The specialty crop world held its annual get together in Michigan. Find out what growers, researchers and industry pros saw at the show.
Blueberry legacy: Tawas Blueberry Farm remains a staple of its community
Tawas Blueberry Farm grows blueberries along Lake Huron. Read how the grower has experienced success with u-pick operations.
USHBC names winners of first Blueberry Boost Accelerator Pitch Competition
The Blueberry Boost Accelerator pitch competition winners have been honored. Read about the blueberry products they created.
New MSHS leader follows father’s tree fruit leadership
There’s a new MSHS leader. Read more about Kyle Weber of MM Farms’ tree fruit leadership
Applications for USHBC blueberry leadership program now open
The USHBC has opened applicants for its blueberry leadership program. Read about the program and its recent graduating class of industry professionals.
Hanulcik Farm Market & Orchard’s central Michigan fruit heritage
Hanulcik Farm Market & Orchard began in 1936. Read how the family operation switched to a retail focus.
Apples at a turning point: Orchard removal, better varieties required for grower survival
Apple growers recently met in Chicago. Read about the state of the apple industry at the USApple Outlook conference.
Farm Market & Agritourism: What to do when market fluctuation affects prices
Farm market price swings can give operators headaches. Learn what to do to counter market price fluctuations.
JDI’s Racing for melons: From the fields to the finish line
NASCAR success. Read about JDI Farms’ watermelon racing success.
IFPA announces 2026 board of directors
The IFPA has appointed its 2026 board of directors. Read more about who has been named to lead the organization.
Michigan Apples’ 10 years of handing apples to Chicago Marathon runners
For a decade, Michigan Apples has handed Chicago Marathon runners apples. Read more about the fruit group’s race sponsorship.
Organic Grower: AC Foods’ sustainable organic betterful Blues
Read how AC Foods is reigniting the blueberry category with regenerative organic certified betterful Blues.
Farm Market & Agritourism: Aligning farm market products with consumer values
Consumer values can be aligned with farm market products. Read how farm market operators can improve their consumer marketing.