farm market
Hanulcik Farm Market & Orchard’s central Michigan fruit heritage
Hanulcik Farm Market & Orchard is a third-generation fruit farm, market and orchard in Ionia, Michigan, that has been supplying locally grown fruit since 1936. The season opens each year with strawberries in June. The... more »
Farm Market & Agritourism: What to do when market fluctuation affects prices
Prices for fruits and vegetables at the farm level can swing quickly because of weather and seasonal supply. Retail store prices, on the other hand, change more slowly. This happens because stores spread costs across... more »
Strong connections and innovation at the 2025 Great Lakes EXPO
Leading experts share research, technology and strategies to help growers thrive Providing growers with the opportunity to connect, innovate and grow, the Great Lakes Fruit, Vegetable and Farm Market EXPO is renowned as one of... more »
Farm Market & Agritourism: Aligning farm market products with consumer values
Consumer preferences are increasingly shaped by sustainability considerations, especially within direct-to-consumer (DTC) markets such as farmers markets, farm stands, retail farm markets and community-supported agriculture (CSA). Understanding and aligning with these sustainability values can help... more »
Improving your farm market performance
Improving your farm market performance Running a successful farm market today means more than offering fresh produce. It requires smart planning, clear pricing and a layout that encourages customers to explore and buy. With rising... more »
Hollabaugh Bros.’ Pennsylvania tree fruit success
Diversification from tree fruit into other fruit and vegetable crops has helped Pennsylvania’s Hollabaugh Bros. Fruit Farm & Market complete seven decades of growing. Twin brothers Donald and Harold Hollabaugh began farming in 1955, after... more »
Top fresh food marketing trends for 2025
As we move further into 2025, the fresh food industry is evolving rapidly in response to consumer preferences, technological advances and global sustainability concerns. The most successful brands will be those that can adapt to... more »
Sensory merchandising helps retail sales
The demise of in-person retail has been discussed for a long time, particularly with the rise of online shopping. However, purchasing fresh food may be the exception to the trend. We tend to use all... more »
Current Issue
Big apple: Large 2025-26 apple crop forecast
IFTA summer tour shows Canadian tree fruit methods
Shifting labor landscape: Actions spark optimism for long-term reform
Strong connections and innovation at the 2025 Great Lakes EXPO
Hanulcik Farm Market & Orchard’s central Michigan fruit heritage
Farm Market & Agritourism: What to do when market fluctuation affects prices
Ag Labor Review: H-2A wages: market vs. mandate
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