Marketing

FirstFruit Farms acquires Applewood Fresh Growers

FirstFruits Farms, Prescott, Washington, has acquired Michigan’s Applewood Orchards and Applewood Fresh Growers. This development marks a significant milestone in FirstFruits’ continuous pursuit of excellence and expansion, according to a news release. Working jointly, FirstFruits... more »

Fruit Growers News honors 40 Under 40 Awards leaders

The Fruit + Vegetable 40 Under 40 Awards honors 40 outstanding individuals making their marks in the industry. The recipients of the award are individuals who are demonstrating involvement, innovation and commitment in the industry.... more »

Farm Market & Agritourism: Revolutionize customer relationships

In the rapidly evolving digital landscape, businesses are continually seeking innovative ways to connect with their customers. One of the most potent strategies that has emerged in recent years is the seamless integration of marketing... more »

Pink Cosmo berries a hit in their trial season

Shoppers in select Sprouts Farmers Markets stores in California earlier this year might have thought the Pink Cosmo blueberries were the work of a shrewd marketer who saw an opportunity for yet another Barbie-themed product.... more »

FIRA USA AgTech innovations focus on mainstreaming automation

Despite a limited number of robots and automated machines being deployed in some grower fields, more buy-in is needed by venture capital (VC) firms that fund AgTech products. The challenge of making robotics and smart... more »

Ark Foods introduces mini watermelons

Ark Foods, the modern-day farming company on a mission to showcase the magic of vegetables, is expanding into fruit with a pilot project for watermelons. The company has a trial of four specialty watermelon varieties,... more »

Pear Bureau Northwest celebrates World Pear Day

Pear Bureau Northwest (PBNW) is celebrating World Pear Day Dec. 2 by showcasing global dishes through live-streaming culinary platform Kittch. The eighth-annual pear celebration kicks of the 19th National Pear Month in the U.S. Kittch... more »

Great Apple Rescue helps West Virginia apple growers

In what’s being called The Great Apple Rescue of 2023, the Farmlink Project is finding homes for a large West Virginia apple crop. Without the food charity’s work, nearly a dozen West Virginia apple growers... more »

Current Issue

Cover image of Fruit Growers News (FGN) July 2024 issue.

Talking tech: New app innovations aid growers

Smart tech wipes out pests: The latest trends in spraying automation

New Geneva rootstocks to help apple growers with size, yield, disease

Georgia peach success: Pearson Farm’s six generations find orchard happiness

FIRA preview: Tree fruit tech options abound at ag robotics conference

Fresh Views: Grapevine disease management tackled

Farm Market & Agritourism: Insights from the 2023 farm markets survey

National Plant Diagnostic Network

 

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