Marketing

Coalition formed to oppose limitations on domestic blueberry imports

Ahead of what is being called the incoming Biden administration’s first major trade dispute, American and international blueberry berry growers, importers, distributors, purchasers and suppliers have aligned to form The Blueberry Coalition for Progress &... more »

American Cider Association launches second annual Dry Cider January

The American Cider Association (ACA) is once again launching its month long campaign called Dry Cider January to celebrate ciders containing 0 grams of residual sugar. The ACA hosts a dry cidery directory on their... more »

USDA proposes changes to tart cherries assessment rate

The USDA is inviting comments on a recommendation by the Cherry Industry Administrative Board to change the allocation of the assessment rate prescribed under the marketing order regulating tart cherries grown in the states of... more »

Relaunch of USHBC Monthly Blueberry Retail Sales Data set

In 2020, as part of our renewed commitment to delivering strategic value to the industry, the U.S. Highbush Blueberry Council (USHBC) published weekly reports summarizing blueberry retail sales performance. Industry member reactions to these reports... more »

Bipartisan letter sent in support of Michigan blueberry growers and fair trade

Congressman Bill Huizenga, R-Michigan, and Congressman Dan Kildee, D-Michigan, sent a bipartisan letter Dec. 21 to the International Trade Commission (ITC) Chairman Jason Kearns on behalf of Michigan blueberry growers and their families. Currently, the... more »

Harvest New England Agricultural Marketing event set for Feb. 24-25

The eighth biennial Harvest New England Agricultural Marketing Conference and Trade Show which draws hundreds of farmers and farm industry members to idea-laden workshops and hear motivational speakers from across the region, will be held virtually for... more »

Arctic apples announces new products in 2021

Summerland, British Columbia-based Okanagan Specialty Fruits (OSF), developer and grower behind the Arctic apple, has announced the launch of its new, individually sized 2 oz. package. In addition to the new, more conveniently sized package,... more »

November produce sales continue to track ahead

November sales are dominated by the all important Thanksgiving holiday – one of the largest retail opportunities in produce and many other retail departments. This makes it a hard-to-beat sales occasion any year. However, throughout... more »


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