Marketing
Free marketing webinars for ag, food operators offered in Colorado
The Colorado Department of Agriculture is offering six free virtual marketing webinars this spring to help educate ag and food business owners on state-of-the-art ways to connect with consumers through the latest public relations, marketing,... more »
Penny Leff retiring April 11 as California agritourism coordinator
Penny Leff has spent her time at University of California Agriculture and Natural Resources working as a champion of all things that blend agriculture and tourism (“agritourism”). Leff first brought her creative approach to University... more »
Riverdance Farms finds success with farm-visiting crowd
Like most small-to-medium farms across the country, Riverdance Farms in Livingston, California had to – and still is – navigating the new farm business landscape in this COVID-19 era. Consumer demands have undoubtedly changed, some... more »
Two branded apple varieties gain consumer momentum
The latest Nielsen dataset* indicates that Cosmic Crisp and Autumn Glory apples are gaining momentum with consumers. Both varieties led the national apple category in percentage growth of dollars and pounds for the three months... more »
First NASDA Women’s Farm2Food Accelerator chooses Oregon women
The National Association of State Departments of Agriculture Foundation, in partnership with the Oregon Department of Agriculture and the Washington State Department of Agriculture, has launched the first Women's Farm2Food Accelerator. The Women’s Farm2Food Accelerator will help... more »
CMI Orchards sees strong sales of branded apples, including Envy and Jazz
Wenatchee, Washington-based CMI Orchards recently announced strong branded apple sales growth for several of its brands. According to a news release, Jazz apples have jumped into the second position for branded apple sales across the... more »
Shippers to retailers: ‘Consumers want more SweetTango’
Poised to begin the second half of their marketing season, SweeTango apple growers across North America are advising their best retailers to stock up to meet continued strong demand from the variety’s passionate consumer fans.... more »
Washington Wine reports smaller harvest, good quality in 2020
Washington’s winegrape crop may have been smaller in 2020, but according to farmers and winemakers – quality is high. The Washington State Wine Commission’s annual Grape Production Report, compiled with information provided by all Washington... more »
Current Issue
Kansas peach grower puts focus on high-density output
FGN’s 60th Anniversary: Tree fruit rootstocks evolve over decades
Pear rootstocks for replant in presence of armillaria
Cover crops show effects on iron deficiency in pear
USHBC recognizes grower Tom Bodtke, other blueberry industry leaders
Technology highlights at IFTA show commercial potential
Autonomous sprayer available for orchards
Hybrid use puts Regev in ‘game-changer’ mode
Farm Market column: ‘Delighting’ the online customer ideal marketers’ goal
Notes from the Farm column: Taking out an old tree while navigating credit card scams
National Council of Agricultural Employers column: Through good times and bad, neighbors help each other
see all current issue »
