Marketing

Opal Apples signs on dietitian, author Cynthia Sass

Opal Apples, marketed as “the only naturally non-browning, non-GMO apples in the U.S.,” now have a brand ambassador in dietician and author Cynthia Sass. Through a partnership... more »

Elderberies have rich benefits for farms and diets

Native California elderberries can be found at the intersection of sustainable farming, super nutrition and economic viability. Naturally drought tolerant, flavorful and packed with nutrients, they are capturing the interest of farmers, health-conscious consumers and... more »

Pre-solicitation release for trade mitigation purchase of blueberry products

On July 25, 2019, U.S. Secretary of Agriculture, Sonny Perdue, announced details of additional actions the U.S. Department of Agriculture (USDA) would take to support American agricultural producers while continued efforts on free, fair, and... more »

Pre-solicitation announcement for trade mitigation purchase of apple products

On July 25, 2019, U.S. Secretary of Agriculture, Sonny Perdue, announced details of additional actions the U.S. Department of Agriculture (USDA) would take to support American agricultural producers while continued efforts on free, fair, and... more »

‘Smooth net-like russeting’ now no grade factor for Fujis

The USDA's Agricultural Marketing Service (AMS) has amended the U.S. Standards for Grades of Apples to remove smooth net-like russeting as a grade-determining factor for Fuji apples in the U.S. Extra Fancy, U.S. Fancy and... more »

SXSW’s Hugh Forrest to keynote United Fresh’s BrandStorm 2020

Hugh Forrest, chief programming officer of SXSW (South by Southwest), will deliver a keynote during BrandStorm 2020, on Tuesday, Feb. 11 in Austin, Texas. Forrest will speak on the storied history and growing success of... more »

Commerce ruling on Turkish imports boosts struggling US tart cherry growers

As domestic tart cherry growers struggle to turn a profit, a preliminary ruling by the U.S. Department of Commerce ordering Turkish exporters to escrow funds to cover new duties of 204.93 percent under the countervailing... more »

Students study growers’ attitudes toward cultural, marketing practices

Two University of Georgia (UGA) graduate students have received grant money to pursue research into producers’ attitudes towards sustainable agriculture. The U.S. Department of Agriculture’s Southern Sustainable Agriculture Research and Education (SARE) program provides graduate... more »


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