Marketing

North Carolina farmers’ markets open to provide food essentials

Farmers' markets are an essential part of our nation’s food system and farmers are doing their part to have fresh produce and meats available for consumers. “We have had many questions about whether farmers markets... more »

Local farmers’ markets do their part to flatten the curve on coronavirus

Last week was a blur amid all the news about coronavirus and its impacts on our communities, both locally and nationally. Every day brought new information and new policies. I spent the week canceling large... more »

New England apple growers face realities of COVID-19, other challenges

New England's fruit growers know what it is like to be vulnerable to the forces of nature. Whether it is a new pest from some distant part of the globe or a sudden hailstorm in... more »

Bill would hike borders’ ag inspectors

New legislation sent to the president would beef-up agriculture inspectors across the country. The Protecting America’s Food & Agriculture Act was on President Donald Trump’s desk after being passed by the U.S. House Feb. 10.... more »

Online participation expected to increase at Ritchie Bros. auctions

Information is moving fast and so is Ritchie Bros. With concerns about large gatherings growing around the world due to the COVID-19 pandemic, many trade shows and events have been cancelled. Thanks to its industry-leading... more »

Riveridge Produce Marketing creates marketing mix for Evercrisp apples

Today’s consumers have more and more choices at the grocer, including the produce department. With the volume increasing for the Evercrisp variety, Riveridge set out to create awareness around the “newer” variety with a mix... more »

Study: Eating strawberries often may reduce Alzheimer’s dementia risk

Older adults may reduce their risk of Alzheimer’s dementia by increasing their intake of strawberries, as determined by researchers at Rush University. Puja Agarwal and her team analyzed data collected for the Rush Memory and Aging... more »

Farmers’ markets respond to COVID-19 with a number of approaches

As concerns about the spread of COVID-19 grow, farmers' market operators are wondering how best to respond. Markets are grappling with their role as public gatherings that are vital to food access for consumers and... more »


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