Marketing

Gov. Whitmer proclaims October as Michigan Agritourism Month

Gov. Gretchen Whitmer has proclaimed October as Michigan Agritourism Month. As a part of the month-long celebration and to recognize the economic and social benefits of agritourism to our state’s farms and communities, Michigan Department... more »

California Giant Foundation gears up for annual Tour de Fresh ride

The sixth annual Tour de Fresh ride, presented by the California Giant Foundation, is set to commence in a matter of days and there is still an opportunity to support the cause ahead of PMA... more »

Apples lead the way in total US fruit consumption

In 2017, 113.8 pounds of fresh and processed fruit per person were available for U.S. consumption after adjusting for losses, according to USDA Economic Research Services's (ERS) loss-adjusted food availability data. This data series takes... more »

$1M given for Michigan farm market nutrition program

Michigan House and Senate approved $1 million for the healthy food incentive program Double Up Food Bucks in the state 2020 budget that Gov. Whitmer recently signed – providing more dollars for needy families to... more »

Opal Apples signs on dietitian, author Cynthia Sass

Opal Apples, marketed as “the only naturally non-browning, non-GMO apples in the U.S.,” now have a brand ambassador in dietician and author Cynthia Sass. Through a partnership... more »

Elderberies have rich benefits for farms and diets

Native California elderberries can be found at the intersection of sustainable farming, super nutrition and economic viability. Naturally drought tolerant, flavorful and packed with nutrients, they are capturing the interest of farmers, health-conscious consumers and... more »

Pre-solicitation release for trade mitigation purchase of blueberry products

On July 25, 2019, U.S. Secretary of Agriculture, Sonny Perdue, announced details of additional actions the U.S. Department of Agriculture (USDA) would take to support American agricultural producers while continued efforts on free, fair, and... more »

Pre-solicitation announcement for trade mitigation purchase of apple products

On July 25, 2019, U.S. Secretary of Agriculture, Sonny Perdue, announced details of additional actions the U.S. Department of Agriculture (USDA) would take to support American agricultural producers while continued efforts on free, fair, and... more »


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