Marketing

Strawberry variety features bright red, sweet fruit

The USDA's Agricultural Research Service (ARS) strawberry breeding program in Beltsville, Maryland, is releasing a new cultivar, Lumina, which produces lustrous bright red strawberries that are large and sweet. Early research results quickly showed that... more »

USDA report: Fewer farms, but young farmers on the rise

The 2022 Census of Agriculture results, which span more than six million data points about U.S. farmers and their operations are now available from the USDA National Agricultural Statistics Service (NASS). The information shows a... more »

Ag Secretary Vilsack, sustainable coalition highlight loss of farms

The 2022 Census of Agriculture, recently released by the USDA's National Agricultural Statistics Service (NASS), underscores the need for federal policies that support small and medium farms, according to the National Sustainable Agricultural Coalition (NASC).... more »

Farm Market and Agritourism: Effective pricing methods

Setting the right prices for your produce at farmers markets is a delicate balancing act. On one hand, you want to attract customers with competitive prices, and on the other, you need to ensure profitability... more »

Ciderhuset savors tradition in Norway’s fjords

Norwegian orchardists Åge Eitungjerde and Eli-Grete Høyvik have cultivated a rich legacy in cider and juice production that unfolds against the breathtaking backdrop of the Sognefjord on Norway’s western coast. Nestled in the heart of... more »

Brighter Bites named strategic MyPlate.gov partner

Brighter Bites, a national nonprofit that delivers fresh fruits and vegetables directly  to families, has been named a National Strategic Partner of MyPlate.gov. Through this partnership, Brighter Bites joins a large variety of organizations and... more »

Cherry Industry Administrative Board seeking public nominees

The Cherry Industry Administrative Board (CIAB) is seeking nominees for its public member and public alternate on the board. The positions are for three-year terms beginning July 1. Public nominations will be accepted through March... more »

EU board nixes Pink Lady licensed varieties’ validity

An EU legal battle could place the legitimacy of the plant breeding rights (PBR) of the Pink Lady licensed Cripps Pink and Cripps Red/ Sundowner varieties into question. On Jan. 12, a European plant variety... more »

Current Issue

Fruit Growers News May 2024 cover

Advancing research in biocontrols

Inflation, farm input costs shape farm market prices

Farm market pricing guide

Great Bear Vineyards’ organic journey

Organic Grower: Field Watch

A win for farmers

Business: Improve the odds

Farm Market & Agritourism: markups vs. margins

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