Marketing
Past PMA chair Peter Goulet mourned
The International Fresh Produce Association is mourning the passing of Peter Goulet, a past chair of the Produce Marketing Association, an IFPA predecessor. Goulet, 64, of Saco, Maine, died March 24, surrounded by his family.... more »
Brianna Shales, marketing director for Stemilt Growers helps spread passion for fresh fruit
In honor of Women’s History Month, Great American Media Services reached out to Brianna Shales, marketing director for Stemlit Growers, to talk about her role in the agricultural industry and the important contributions she is... more »
CMI Orchards’ Bob Mast named Apple Citizen of the Year
Bob Mast, president of CMI Orchards, is being recognized as the 2023 Apple Citizen of the Year by the Washington State Apple Blossom Festival. The Apple Citizen of the... more »
Naturipe hires director of premium products
Naturipe Farms has hired John Johnston as director of premium products, a new position at the berry company. The position aligns with Naturipe’s long-term focus on premium products, which will leverage its grower/owner investments in... more »
China approves USHBC to market blueberries
The U.S. Highbush Blueberry Council can now conduct marketing activities in China, an important step in the organization’s program development for the country. The Chinese government recently approved the U.S. Highbush Blueberry Council’s (USHBC) registration... more »
Michigan apple growers approve continuing apple committee
Michigan apple growers have approved a referendum to continue the Michigan Apple Advertising and Promotion Program (MAAPP). The vote also included approval of implementing proposed changes presented by the Michigan Apple Committee (MAC). The MAAPP... more »
Viva Fresh Open to Honor beloved TIPA employee
The golf tournament at the 2023 Viva Fresh Produce Expo, scheduled for March 30-April 1 in the Dallas metropolitan region, plans to honor a longtime deceased Texas International Produce Association (TIPA) staffer. At the 2023... more »
Apple holdings continue to decline
Fresh and processing apple inventories are reported lower this March from the previous March, according to a March 13 report from the U.S. Apple Association. Fresh and processing apples experienced declines, according to the report.... more »
Current Issue
Wood pulp on tree fruit buds guards against frost damage
Degree days determine cranberry spray protocols
FlightSensor provides pest surveillance
New AI: early size profile available for pears
Inflation, competition influence farm market prices
Technology revolutionizes cherry, small fruit grading, packing
MBG, UF develop late-season Georgia blueberries
Global Biological Accelerator debuts at Salinas event
Never-ending rain leads to pest, disease concerns
Seven takeaways from benchmark survey of markets
CMI: Cherry Marketing Institute approves research projects
Ag Labor Review: Grower concerns help shape NCAE’s mission
see all current issue »
