Marketing
USDA grant funds ag marketing partnership in Minnesota
A grant from the U.S. Department of Agriculture will help the Minnesota Department of Agriculture (MDA) and partners at the University of Minnesota (UMN) engage farmers and agriculture businesses in marketing their products more effectively... more »
Michigan farmers’ markets adjust to pandemic
Most of the Michigan's 240 farmers' markets survived during the pandemic that upended the way fresh produce, baked goods and other items are sold at the popular venues. According to a story by Judy Putnam... more »
Northern California farmers’ markets show low risk for food contamination
A new study by UC Davis researchers finds a low risk of contamination of foodborne pathogens on produce and meat at northern California certified farmers' markets, but still finds cause for some concern. The study, published in... more »
CMI Orchards provides free digital advertising tools to retailers
In late 2019, Wenatchee, Washington-based CMI Orchards launched a digital marketing strategy designed to directly target apple consumers and drive retail sales. According to a news release, in the most recent campaign, the participating retailer’s... more »
Strong and stable fresh produce retail gains in October
Eight months into the pandemic, the virus remains in firm control of how and where people spend their food dollar. Everyday sales have been on a slow march back to normal and restaurant transactions had... more »
Washington Apple Commission sets celebration of Washington Apple Week
The Washington Apple Commission announced that Nov. 28-Dec. 6 will be the second annual celebration of Washington Apple Week. According to a news release, the global event will span 19 countries and feature activities to connect... more »
CMI Orchards partners with Independent Warehouse to boost pears
Wenatchee, Washington-based CMI Orchards has entered into a partnership with Independent Warehouse Inc. to expand pear distribution to domestic and international retailers. According to a news release, the Dryden-based company will continue to grow and... more »
Michigan agriculture stalwart Fred Tubbs dies at age 82
Fred Tubbs, 82, of Hart, Michigan, died Saturday, Nov. 14, 2020, at his home. He is now reunited with his wife, Dianna, grandson, Collin Hansen, brother, Gary Tubbs, and sister, Ruthann Corliss. According to his... more »
