Technology

Green and yellow Deere colors protected in lawsuit win

A U.S. District Court in Kentucky has ruled in favor of Deere & Co. in a lawsuit that was filed to protect use of the trademark green and yellow color combination on John Deere agricultural... more »

Pouch bagger modified to gently handle tree fruit

Equipment provider Fox Solutions has added a new feature to its pouch bagger to better serve tree fruit packers. The machine’s “soft fill” feature allows the bagger... more »

Funds for disaster relief collected by equipment dealers

The number of natural disasters throughout North America this year has been striking. As such, the Equipment Dealers Foundation (EDF) has asked for an extraordinary amount of assistance from the agriculture industry. The EDF’s resources... more »

Deere supports hurricane relief with $1 million donation

Deere & Company will make a $1 million cash donation to support Habitat Hammers Back, a long-term recovery initiative organized by Habitat for Humanity International to help repair and rebuild communities ravaged by Hurricanes Harvey,... more »

Rosztoczy new board chair for Equipment Dealers Association

The St. Louis, Missouri-based Equipment Dealers Association (EDA) has elected as its new chairman of the board, Tom Rosztoczy. Rosztoczy has served on EDA’s board since 2015 and was most recently Treasurer and a member of... more »

N.C. Department of Ag licenses drone for pesticide use

Advances in agriculture happen all the time. Inspectors with our Structural Pest Control and Pesticides Division saw this advancement firsthand last week, as they licensed the first drone in North Carolina for pesticide application. “The... more »

Berry tunnel production, consumers subjects of surveys

TunnelBerries researchers Kathy Kelley and Kathy Demchak, both Penn State University personnel, will administer two Internet surveys to learn about growers’ experiences with high and low tunnels and consumer behavior and attitudes toward tunnel production.... more »

Blue River Technology purchased by Deere & Company

Deere & Company has signed a definitive agreement to acquire Blue River Technology, which is based in Sunnyvale, California and is a leader in applying machine learning to agriculture. "We welcome the opportunity to work... more »