Marketing
Market access to California plums granted by Japan
The USDA announced Aug. 20 that Japan has granted market access for California plums. Eliminating the phytosanitary barriers keeping California plums out of the Japanese market required multiple rounds of technical negotiations that were somewhat... more »
Chris Alpers succeeds Preacher as USApple board chair
The U.S. Apple Association has named a new chair to lead its board of directors. Michigan grower Chris Alpers of RedPath Orchards and Alpers Farms will serve the 2021-22 term. A third-generation grower, Alpers is... more »
Michigan apple growers to harvest 18.25M bushels in 2021
Michigan’s official crop estimate of 18.25 million bushels (766.5 million pounds) of apples was announced Aug. 20 as part of the USApple Outlook meeting which was held in Chicago. The 2021 estimate is below average... more »
USApple 2021 forecast: 243.7M bushels, down 5.7% from 2020
Total U.S. Apple Association production estimate for 2021-2022: 243.7 million bushels. If the crop hits that number, it would be down 5.7% from last year, 9.4% from the five-year average. The association's estimate came in... more »
Apple Outlook report: 2021-22 production will exceed 11B pounds
While the COVID-19 pandemic has tested the apple industry up and down the supply chain, it has also presented unique opportunities, according to a new report released by the U.S. Apple Association Aug. 19 at... more »
Ag Secretary Vilsack addresses USApple’s Annual Outlook Conference
The U.S. Apple Association on Aug. 19 kicked off its 126th annual Outlook Conference in Chicago with over 230 registered participants. The in-person, two-day meeting is showcasing growers, apple business leaders, and a full range... more »
CFVGA urges consumers to buy local, learn about Colorado farms
The Colorado Fruit & Vegetable Growers Association has a variety of programs to encourage Coloradans to buy Colorado produce and to learn more about their local farmers. The public is invited to join one of... more »
Sales of organic products spike during the pandemic
Home cooking during the pandemic has lifted overall sales of organic products in California and across the U.S. As people worked from home and ventured out less frequently, the market for organic products jumped by... more »
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On-farm AI: Water, farm, labor research guide decisions
Data collection tool expands farm management
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IFTA Yakima Valley tour provides orchard insights
IFTA recognizes tree fruit honorees
Pennsylvania recognizes fruit industry professionals
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