Articles
Fresh Views: Cherry Choice: Successfully growing cherries
Growing cherries is both a rewarding and challenging endeavor. My family has been farming since 1935, starting with apples. However, as it became very difficult to harvest a small apple crop for profit, we shifted to planting cherries. Ther... more
Top fresh food marketing trends for 2025
As we move further into 2025, the fresh food industry is evolving rapidly in response to consumer preferences, technological advances and global sustainability concerns. The most successful brands will be those that can adapt to these shifts wit... more
Low-hanging fruit opportunities
There is an abundance of low-hanging fruit. Think of it. You walk into a grove or an orchard, and there it is: All the apples, oranges or cherries, all hanging there easily within reach. No need for a ladder or a lift or other assistive harvest d... more
MSU study shows farm labor changes, challenges
For the first time, the Mexican immigrant population in the U.S. has started to decline, creating new labor supply pressures for industries that rely on immigrant employees. In a Michigan State University (MSU) study, researchers provide an o... more
Smarter fruit farming starts here
How AgriERP, an AI-powered solution for farm management, is helping fruit growers boost operational efficiency and maximize profitability (Sponsored) Fruit growers operate in one of the most dynamic and demanding sectors of agriculture. From unpr... more
Sundale Vineyards moves from winegrapes to table grapes
Making grape strides: Read how Sundale Vineyards moved from winegrapes to table grapes.
2025 Ag Labor Survey: AEWR threatens growers
The 2025 Ag Labor Survey is out. Read more about the challenges pressing growers.
















