Blueberries
Guide helps boost sales throughout National Blueberry Month
July is National Blueberry Month, and the U.S. Highbush Blueberry Council (USHBC) has packed the entire month with promotions to drive blueberry sales and pique consumer interest to Grab a Boost of Blue. The group... more »
Weather-related damage lowers California blueberry crop
California blueberry harvest is in full swing, and some growers are picking a smaller crop this year after losing fruit to spring frost and hail. The California Blueberry Commission estimates farms will produce 55 million... more »
Lights! Camera! Blueberries!
The U.S. Highbush Blueberry Council is asking for growers to participate in National Blueberry Month (July) through mini videos introducing themselves to consumers. The video initiative is part of USHBC's 31-day consumer campaign throughout July... more »
Berries dominate as favorite Memorial Day fruits
Memorial Day weekend marks the unofficial start of summer, and in addition to honoring the brave men and women who made the ultimate sacrifice, many Americans gather with family and friends and celebrate with food.... more »
SAVRpak extends shelf life of berries, grapes during trials
SAVRpak has released a new moisture-control technology that extends the shelf life of fresh produce by up to three times, trials have shown. The Drop-In technology is a chemical-free, biodegradable pouch that is placed in... more »
NABC, USHBC add new director of business intelligence
Joe Vargas has been hired as the director of business intelligence for the U.S. Highbush Blueberry Council and North American Blueberry Council. In this newly created role, Vargas is responsible for developing and leading a... more »
Fall Creek promotes key executives
Fall Creek Farm & Nursery, Inc., an international blueberry breeding and nursery company, has promoted two long-tenured employees to its executive leadership team, further strengthening the company’s breeding, variety development and production quality assurance functions.... more »
NIFA helps producers meet high demand for blueberries
Blueberries are the second-most produced berries in the United States, after strawberries, according to USDA’s Economic Research Services. Over the past 10 years, the supply of fresh blueberries available for American consumption has increased fivefold.... more »