40 Under 40, Class of 2023

Dane Hauser


Hauser's Superior View Farm and Apfelhaus Cidery

Job Title



Dane oversees a fifth-generation nursery and orchard in Bayfield, Wisconsin, working alongside his father and grandfather daily. He has focused on business diversification by introducing wholesale greenhouses and managing handcrafted hard cider operations. Dane partners with the University of Wisconsin-Ext and the University of Minnesota to develop new varieties of crops and trees for Midwest markets and was awarded a USDA Value-Added Producers Grant to increase both production and marketing of hard cider.

Current Issue

Cover image of Fruit Growers News (FGN) July 2024 issue.

Talking tech: New app innovations aid growers

Smart tech wipes out pests: The latest trends in spraying automation

New Geneva rootstocks to help apple growers with size, yield, disease

Georgia peach success: Pearson Farm’s six generations find orchard happiness

FIRA preview: Tree fruit tech options abound at ag robotics conference

Fresh Views: Grapevine disease management tackled

Farm Market & Agritourism: Insights from the 2023 farm markets survey

National Plant Diagnostic Network


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