Marketing
2021 Washington apple harvest estimated to be 124.85M boxes
The Washington State Tree Fruit Association released its forecast for the 2021 Washington state fresh apple crop on Aug. 6. The 2021 forecast is for a crop of just under 125 million standard 40-pound boxes of... more »
July once again proclaimed as National Blueberry Month
As another successful National Blueberry Month closes out, the North American Blueberry Council shared that Senate Resolution 139 passed with unanimous consent last week, officially designating July 2021 as National Blueberry Month and recognizing the... more »
USDA plans Blueberry Research and Promotion Program referendum
The USDA announced recently that, as required by law, it will conduct a referendum for eligible domestic producers and importers of highbush blueberries on whether to continue the Blueberry Promotion, Research and Information Order. The... more »
BelleHarvest acquires Michigan Fresh Marketing
Belding, Michigan-based BelleHarvest, Michigan’s oldest grower-owned distributor of fresh apples, has acquired Michigan Fresh Marketing, one of the leading produce sales organizations in Michigan. The addition further diversifies their offerings and accelerates the company’s growth... more »
California farmers’ markets seeing uneven recovery
Farmers' markets have long drawn thousands of shoppers during peak summer season for many crops. But growers say the pandemic upset that trend and its impacts linger, even as markets ease COVID-19 restrictions and try... more »
Arctic Apples introducing new product options at PMA Foodservice
Summerland, British, Columbia-based Okanagan Specialty Fruits, developer and grower behind the Arctic apple, will be showcasing their newest product at the PMA Foodservice exhibition July 21-22 in Monterey, California. In addition to their 40 oz.... more »
New Jersey ag department highlights Jersey Fresh blueberries
The New Jersey Department of Agriculture on July 14 highlighted the month as National Blueberry Month with a visit to Mento Farms in Atlantic County. New Jersey Department of Agriculture (NJDA) Secretary Douglas Fisher along... more »
Sales remain ahead in first half of 2021 for US fresh produce
The first half of 2021 is on the books and 210 Analytics, IRI and the Produce Marketing Association partnered to understand how fresh produce performed relative to 2020 and 2019. The first half of 2021... more »
Current Issue
On-farm AI: Water, farm, labor research guide decisions
Data collection tool expands farm management
Carmel Valley winegrapes: Parsonage Village Vineyard
IFTA Yakima Valley tour provides orchard insights
IFTA recognizes tree fruit honorees
Pennsylvania recognizes fruit industry professionals
Fresh Views 40 Under 40
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