News

Rainier Fruit starts holiday giving for ‘Pears for Pairs’

The 2019 campaign comes “on the ‘heels’ of last year’s success,” the company said.

‘Wild Side’ authors describe ‘planned chaos’ of fruit farm

The book discusses how they reverted their property into a biodiverse, semi-wild state, phasing out sheep and potatoes as they embraced apples, pears, stone fruits, uncommon berry crops. They also adopted different marketing and sales strategies.

Vertical farming company Kalera names new CEO, Daniel Malechuk

On Sept. 17, technology-driven vertical farming company Kalera announced that it has hired veteran foodservice and grocery industry executive Daniel Malechuk as CEO. Kalera’s co-founder and current CEO, Cristian Toma, will move to the role of chief... more

Wish Farms’ ‘generations of sweetness’ celebrated

Berry company Wish Farms recently broke ground on a new headquarters building and rolled out a new marketing tagline, “generations of sweetness.” Based in Plant City, Florida, the company is a grower, marketer and year-round supplier of strawb... more

John Deere revamps entire 110-195 hp 6M Series cab tractors for 2020

The John Deere 6M Tractors, one of the company’s most versatile tractor series in the 110-195 hp range, is getting a significant makeover for 2020. The eight cab models of the 6M Tractors will feature improvements in comfort, visibility, maneuverab... more

Compac InVision TotalView cherry sorting technology used by Apofruit

Italian cooperative Apofruit invested in a Compac InVision TotalView cherry sorting platform in 2018 to enhance their ability to deliver consistent quality efficiently. The system was installed in time to save the 2019 cherry season, which got to a t... more

Arrigoni screens promote safe production of apples and pears

Globally, the annual production of apples is around 80 million tons (source: WAPA). The pear instead exceeds 23 million tons (source: FAO). Together, these two fruits represent one of the most produced and consumed fruit categories in the world, alon... more