Marketing
Big Washington apple crop brings marketing challenges
Can Washington state’s apple industry come close to successfully marketing 2014’s record crop of 155 million 40-pound-boxes? The consensus is resoundingly positive, based on comments made during the state’s largest gathering of growers, packers, shippers... more »
Raspberry council seeking nominees
USDA is seeking nominations for the National Processed Raspberry Council.The council is composed of 13 members and 13 alternates, which consists of six producers and alternates from states producing a minimum of 3 million pounds... more »
U.S., China apple agreement goes both ways
All apple varieties produced in the United States will soon gain access to the Chinese market, and Chinese fresh apples will soon gain access to the U.S. market.The agreement was announced Jan. 26, after bilateral... more »
China expands access for U.S. apples
Over the weekend, close to 20 years after the initial request was submitted to China, USDA’s Animal and Plant Health Inspection Service (APHIS) and China’s General Administration of Quality Supervision Inspection and Quarantine (AQSIQ) have... more »
Titan Farms names vice president of sales, marketing
Titan Farms, a grower, packer and shipper of peaches and vegetables based in Ridge Spring, South Carolina, has hired Daryl Johnston as its new vice president of sales and marketing.“For some time, the management team... more »
New York Apple Growers launch RubyFrost
New York Apple Growers (NYAG) has launched a second new apple variety called RubyFrost, which will be available at participating retailers in the Northeast and mid-Atlantic regions. RubyFrost is known for its beautiful rich color,... more »
Hard cider: New industry faces shortage of trees, labor
Despite being a very old practice, the making of hard cider is virtually a new industry in the United States. The recent growth in sales has been “staggering,” and the U.S. apple industry as a... more »
USDA seeks nominees for blueberry board
USDA is seeking nominations for the U.S. Highbush Blueberry Council (USHBC).USHBC is composed of 16 members and 16 alternates. Selected nominees would replace seven members and seven alternates whose terms will expire Dec. 31, 2015.... more »
New variety available to more retailers
Honeybear Brands, the varietal developer, has announced the regions and markets selected for the rollout of its newest apple variety, Pazazz.The new variety will be available to select retailer partners in several major markets. Honeybear... more »
Russian ban leaves apple exporters scrambling for new markets
Russia was on everybody’s mind at Interpoma.On Nov. 20, speakers at the international apple conference held in Bolzano, Italy, discussed the world’s shifting apple markets. Many topics were covered, but Russia’s decision last summer to... more »
Current Issue
On-farm AI: Water, farm, labor research guide decisions
Data collection tool expands farm management
Carmel Valley winegrapes: Parsonage Village Vineyard
IFTA Yakima Valley tour provides orchard insights
IFTA recognizes tree fruit honorees
Pennsylvania recognizes fruit industry professionals
Fresh Views 40 Under 40
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