Crop Management
FloraPulse provides real-time data on plant water needs
FloraPulse, an easy-to-install water sensor, provides accurate and low-cost water-sensing technology to farmers and researchers who want real-time data that will enable them to make quick, accurate decisions. FloraPulse has developed a way to acquire... more »
Apple holdings significantly increase
Fresh and processing apple inventories are reported higher early March this year than in the previous year, according to a March 11 report from the U.S. Apple Association. According to the USAppleTracker report, the total... more »
BeeHero provides pollination solutions for real-time decisions
BeeHero, a data-driven technology company founded in Israel in 2017, is on a mission to future-proof global food security by saving bees and promoting sustainable pollination practices. The vision for this company stems from its... more »
Kevin Moffitt to step down from pear bureau
Kevin Moffitt, president and CEO of Pear Bureau Northwest, plans to step down after 35 years with the organization. Moffitt plans to relinquish day-to-day duties as of July 1, 2024. To help ensure a smooth... more »
Funding round to help vertical farming operator Oishii
Vertical farming operator Oishii has announced the closing of $134 million in Series B funding. The funds should accelerate Oishii’s growth, according to a news release. Known as the world’s largest indoor vertical strawberry farm,... more »
Webinar addresses fire blight research
A webinar will address issues related to fire blight integrated pest management. The webinar, 3-5 p.m. Pacific, March 14, is for commercial and non-commercial apple and pear growers, landscapers and orchard professionals. [caption id="attachment_17220" align="aligncenter"... more »
Concerns persist despite fertilizer prices stabilizing
After sharp spikes in fertilizer prices in 2022, farmers saw some relief last year as prices stabilized. With the 2024 planting season nearing, analysts say there remain key influences that could shape the outlook of... more »
Vive Crop Protection makes appointments
Vive Crop Protection has named a new Eastern U.S. sales manager, director of sustainability and stakeholder relations, and vice president of finance. With more than 25 years of experience in agriculture, Greg Esco brings a... more »
Current Issue
On-farm AI: Water, farm, labor research guide decisions
Data collection tool expands farm management
Carmel Valley winegrapes: Parsonage Village Vineyard
IFTA Yakima Valley tour provides orchard insights
IFTA recognizes tree fruit honorees
Pennsylvania recognizes fruit industry professionals
Fresh Views 40 Under 40
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