Marketing

CDFA seeks members for shipping point program

The California Department of Food and Agriculture (CDFA) is seeking candidates for vacancies on the Shipping Point Inspection Advisory Committee. The committee advises the CDFA secretary on all matters pertaining to the Shipping Point Inspection... more »

IFPA show features ‘Woz,’ Walmart exec, Olympic athlete

Drawing from the worlds of big business, athletics, and global technology strategy and innovation, the International Fresh Produce Association (IFPA) Global Produce & Floral Show keynote lineup for 2023 includes speakers chosen to inspire attendees... more »

Agritourism market booming, aids rural areas, according to report

The agritourism market is booming and is helping not only farms, but also rural regions, according to report by Future Market Insights (FMI), a market research organization. The report, Exploring the Green Bounty: Agro-Rural Tourism... more »

Matthew Lyons joins Naturipe’s value-added fresh division

Naturipe Farms, Salinas, California, has hired Matthew Lyons as director of business development of value-added fresh. In his role, Lyons manages Naturipe Farms’ Value-Added Fresh division as it expands in the foodservice, quick-serve and retail... more »

Specialty crop alliance applauds farm bill priorities

SCFBA applauds bipartisan legislation on farm bill priorities Farm bill priorities supported by specialty crop alliance The Specialty Crop Farm Bill Alliance, a national coalition of more than 200 specialty crop organizations representing growers of... more »

Connecting Growers Through the Digital Market Space

Great Lakes EXPO to feature ‘Fancy Lady Cowgirl’ Courtenay DeHoff To maintain a thriving business, growers and farm marketers have a number of resources available to them: social media, trade shows, trade publications and —... more »

New York blueberries fare ‘surprisingly well,’ despite freeze, drought

The New York State Berry Growers Association is urging consumers to visit their local farm markets and U-pick patches before weather curtails fruit production. A wet summer in the Northeast has produced excellent berry crops... more »

ProducePay partners with table grape grower on direct-to-retail supply chain program

ProducePay starts first direct-to-retail supply chain program First direct-to-retail supply chain program started by ProducePay ProducePay is partnering with a table grape grower to start what ProducePay calls the fresh produce industry’s first-of-its-kind direct-to-retail supply... more »