farmers market

Strategies for selling at produce auctions

Agriculture is a subculture of our society. Produce auctions are a subculture of agriculture and are not always fully understood by folks working in the food system. I and two Extension colleagues are part of... more »

Farmers’ markets rebound, but effects of pandemic linger

Michael and Nancy Neils knew exactly what they wanted - and where to find it -at the certified farmers' market at Arden Fair Mall in Sacramento. The Sacramento couple marched from booth to booth at... more »

America’s Farmers’ Market Celebration contest now open

American Farmland Trust and the Farmers' Market Coalition has kicked off the 14th annual America’s Farmers' Market Celebration (AFMC) - the only annual ranking of the top farmers' markets in the United States as voted... more »

Colorado ag department releases 2022 Farm Fresh Directory

The Colorado Department of Agriculture’s 38th annual Colorado Farm Fresh Directory will help consumers find farmers’ markets, roadside stands, u-picks, and more in their local areas. The 2022 edition is also available in Spanish. “The... more »

California farmers’ markets receive state grants for healthy foods

The California Department of Food and Agriculture’s California Nutrition Incentive Program (CNIP) has selected seven projects to receive $750,000 in total grant awards to facilitate the purchase of California-grown fruit and vegetables at participating farmers’... more »

Catoctin Mountain Orchard perfects innovation, marketing

The story of Catoctin Mountain Orchard in Thurmont, Maryland, is marked by hard work and determination since its foundation. Robert (Bob) Black is 70 years old, and has seen all of the farm’s growth since... more »

PREVIEW: 2021 GLEXPO Farm Market Bus Tour

Join Fruit Growers News and Vegetable Growers News for the GLEXPO Farm Market Bus Tour and visit some of West Michigan’s market-savvy farm markets. The tour will be moderated by Michigan State University Extension staff.... more »

Match employee roles to farm market needs

Farms that sell produce while using entertainment to attract people to the farm are complicated operations. For Eckert’s Orchard at Versailles, Kentucky, it’s essentially meant having three employee teams. The need for different types of... more »

Hyperlocal and the next-generation farm market customer

In just about every consumer poll I’ve seen, quality of fruits and vegetables is the most important thing to consumers. Not price. Quality beats price every time. Not that price isn’t important, but let’s not... more »

Tennessee sessions help direct farm marketers’ online presence

Direct farm marketers, including value-added agriculture entrepreneurs and agritourism operators, must learn to communicate with customers in new ways. Consumers’ use of smartphones, tablets and computers to interact with businesses has changed the game. To... more »

Current Issue

Fruit Growers News September 2022 issue cover

Apple association forecasts higher U.S. production in 2022-23

Jenschke Orchards braves Texas-sized heat, drought

SWD-killing wasps released in Michigan to protect fruit

High-altitude pears: IFTA tour spotlights Washington pears

Cold tolerance is hot topic at Michigan Viticulture Field Day

Ridgefest updates industry on Michigan apple, cherry research

Cal Poly strawberry research: Can robots kill pests?

Great Lakes EXPO sessions to look at how to effectively plan farm succession and the benefits of Farm to School

Farm Market column: Fine Tuning Your Market Performance

Ag Labor Review: Small-town virtues, from the ballpark to the classroom

 

see all current issue »

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