Marketing
‘Three pillars’ uphold the tart cherry industry
Some compare it to a three-legged stool. Others call it the “three pillars.” Whatever metaphor they use, many in the tart cherry world say the structure and stability provided by three organizations – the Cherry... more »
Honeycrisp prices up; total apple dollars down
Retail prices for the consumer favorite Honeycrisp apple rose in October 2015, yet the total dollars apples contributed to the produce department fell by half a percent when comparing the same four weeks from 2014,... more »
Organizations get funding to expand commercial export markets
USDA's Foreign Agricultural Service (FAS) has awarded fiscal year 2016 funding to more than 60 U.S. agricultural organizations to help expand commercial export markets for U.S. goods. The Market Access Program (MAP) focuses on consumer promotion,... more »
Companies honored by PMA for packaging contributions
Seventy-one submissions from 57 companies vied for five 2015 Produce Marketing Association (PMA) Impact Awards: Excellence in Packaging. Winners of the 2015 Impact Award announced at the Friday general session of PMA Fresh Summit in... more »
Picking your own apples can be expensive – for orchards
At first glance, u-pick seems like a great deal for growers. Instead of paying people to pick your apples, they pay you? That's a no-brainer, right? Well, according to the Wall Street Journal, the deal... more »
PMA Fresh Summit sessions to address global trade
Because global trade is an important area of focus for the Produce Marketing Association (PMA) members, nearly a dozen global trade experts from the fresh produce, agriculture and trade industries will convene for two education... more »
U.S. can profitably produce larger apple crops
What’s the ideal size of the U.S. apple crop? A simple question, with no simple answer. When Fruit Growers News quizzed members of the U.S. apple industry, their answers varied – if they chose to... more »
TruEarth strategy draws Midwest apple growers
More than 20 apple growers in Minnesota and Wisconsin are pursuing earth-friendly growing practices in the upper Mississippi Valley, to compete against the growth of full-fledged organic operations that are more apt to thrive in... more »
Current Issue
Advancing research in biocontrols
Inflation, farm input costs shape farm market prices
Farm market pricing guide
Great Bear Vineyards’ organic journey
Organic Grower: Field Watch
A win for farmers
Business: Improve the odds
Farm Market & Agritourism: markups vs. margins
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