Marketing
New York industry expects good apple supplies
As the New York region prepares for the New York Produce Show, the state’s apple shippers report they expect apple supplies for the year-end holidays to be good on all fronts – good remaining quantities,... more »
Annual convention for NAFDMA set for Feb. 1-7
North American Farmers’ Direct Marketing Association (NAFDMA), through farmers inspired, will hold its 33rd Annual Convention in Los Angeles, California from Feb. 1-7, 2018, with this year's theme being "Good Vibrations." The farmers inspired convention... more »
Whole Foods founder to keynote SEPC’s Southern Exposure
The Southeast Produce Council has announced Nov. 27 that John Mackey, co-founder and co-CEO of Whole Foods Market, will be presenting the keynote address at Southern Exposure in Tampa, Florida on March 3, 2018. “We... more »
Rainier Fruit launches ‘Wholesome Heroes’ campaign
Rainier Fruit has launched a new program, Wholesome Heroes, to celebrate individuals who embody the company’s “Wholesome to the Core” marketing campaign. As a leading grower of healthy, wholesome fruit, Rainier partners with organizations and... more »
U.S. fruit exports total $6.3 billion
U.S. agricultural exports totaled $140.5 billion in fiscal year 2017, climbing nearly $10.9 billion from the previous year to the third-highest level on record. As it has done for well over 50 years, the U.S.... more »
Minnesotan honored for developing native Midwest elderberries
Christopher J. Patton of River Hills Harvest Marketers recently was honored by the Specialty Food Association for his work developing elderberries native to the American Midwest as a viable specialty crop. The Minneapolis man recruited... more »
Farmington Fresh a U.S. provider of sliced Opal brand apples
Farmington Fresh, a provider of fresh sliced apples, oranges, pears, and other fruits and vegetables to the food service industry and retailers, has reached an agreement with FirstFruits Marketing of Washington to be the exclusive... more »
$10M committed for cranberry health benefits research
Cranberry grower-owned cooperative Ocean Spray will invest more than $10 million over the next five years into researching health benefits of consuming the tart red berries. The research will target the cranberry's antimicrobial benefits. "With antibiotic resistance on... more »
Current Issue
On-farm AI: Water, farm, labor research guide decisions
Data collection tool expands farm management
Carmel Valley winegrapes: Parsonage Village Vineyard
IFTA Yakima Valley tour provides orchard insights
IFTA recognizes tree fruit honorees
Pennsylvania recognizes fruit industry professionals
Fresh Views 40 Under 40
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