Marketing
Florida farmers receive help understanding local market
When it comes to defining local food, things are hardly black and white. Instead, consumers perceive degrees of localness rather than firm local and non-local divisions, University of Florida Institute of Food and Agricultural Sciences... more »
Hard cider apples in 12 states: Industry survey findings
A growing hard apple cider industry in the U.S. has the potential to contribute to local, sustainable food systems. In order to better understand this resurgent industry, the University of Wisconsin-Madison Center for Integrated Agricultural... more »
New York Apple Association announces ‘Team 2017’
Fishers, New York-based New York Apple Association (NYAA) President and CEO Cynthia Haskins will direct the association’s activities to market and promote the 2017 New York state apple crop, and has assembled an experienced staff... more »
Washington cherry industry votes to continue marketing order
USDA on July 5 announced that sweet cherry growers in Washington voted to continue their federal marketing order program. The Washington sweet cherry marketing order authorizes grade, size, quality, maturity, container regulations, and marketing research... more »
Produce calendars displayed in stores with help from Colorado group
The Colorado Fruit & Vegetable Growers Association (CFVGA) is encouraging the public to look for CFVGA's colorful produce calendar when shopping at Sprouts Farmers Market, City Markets and King Soopers stores. Produced by CFVGA in... more »
Driscoll’s to partner with Alibaba to bring US berries to China
Alibaba Group will work with Driscoll’s and Chicken of the Sea to bring U.S. food products to Chinat. Through this effort, Chinese consumers will be able to purchase fresh strawberries as well as high quality seafood... more »
Take hold of managing liability on agritourism farms
Agritainment operators need to do everything they can to minimize farm safety risks, manage liability, mitigate financial risk through enterprise budgeting and improve marketing strategies. Brian J. Schilling is the project director of a multistate... more »
United Fresh recognizes Produce Innovation Award winners
Five Produce Innovation Award winners were recognized June 15 at United Fresh 2017. This year’s honorees were selected by show attendees from a total of 46 contestants across five categories: Best New Food Safety Solution,... more »
Current Issue
On-farm AI: Water, farm, labor research guide decisions
Data collection tool expands farm management
Carmel Valley winegrapes: Parsonage Village Vineyard
IFTA Yakima Valley tour provides orchard insights
IFTA recognizes tree fruit honorees
Pennsylvania recognizes fruit industry professionals
Fresh Views 40 Under 40
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