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Marketing

Great Lakes EXPO bus tour showcases farmers market fruit marketing ideas

The Great Lakes EXPO Farm Market Bus Tour offered participants a firsthand look at farmers market fruit marketing in action across the Grand Rapids, Michigan area. On December 9, 146 attendees filled three buses to... more »

Email marketing strategies for farm businesses

There has been a lot of discussion about various marketing methods, particularly regarding social media. Social media is an important part of any business marketing strategy, but sometimes we get so focused on social media... more »

Wish Farms builds a legacy through organic fruit production and innovation

For more than a century, Wish Farms has evolved from a New York City brokerage into an international berry grower, shipper, and marketer. Based in Plant City, Florida, the family-owned company has built its reputation... more »

Stevenson’s Strawberries

Stevenson’s Strawberries began with one acre and almost five decades later is one of the most popular strawberry and pumpkin farms in Wayne, Maine, now growing 130 acres.  It was back in the late 1970s... more »

New markets may be required for organic growers

When Jeff and Annie Main of Good Humus Farm began farming in Yolo County nearly half a century ago, one of the first challenges they encountered was finding a market for their organic produce. “In... more »

Virginia wine and grape grower honored

Emily Hodson has won the ninth annual Rich Smith Award of Excellence for outstanding contributions to the American grape and wine industry. Hodson, the winemaker at Veritas Vineyards and Winery, a co-owner of Flying Fox... more »

Farm Market & Agritourism: Best practices for a successful season

In my great-grandfather’s diary of his farming activities, most Saturday entries read "In market." One can only imagine what it took in the late 1800s to prepare for a day of selling. While it is... more »

Home gardening time reported

Americans are spending less time gardening, according to a survey. Changes in gardening time are apparent in the 2025 Axiom Gardening Outlook Survey. While 52% of respondents spent the same amount of time gardening in... more »

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